The history of the creation of this store
Greetings! My name is Sarah, I'm 25 years old, and today I want to tell the story of how a simple idea in my head turned into a full-fledged online gift shop for girls.

How it all began
This idea came to me very unexpectedly. After graduating from university, I worked as a marketer in a small company, but felt that I lacked creative space. In addition, I always loved looking for interesting and unusual gifts for my friends and relatives. At some point, I began to think: why not create a store where girls could find something really unique for themselves or their loved ones? In January 2022, after another trip to the shopping center for gifts, I realized that most of the options are the same and soulless. It was then that I decided to start working on my own object - an online store of stylish and unique gifts for girls.

First steps
I had a small starting capital - savings that I had accumulated while working. However, without experience in building a business, it was a real challenge. First, I sat down to write a business plan: I determined the target audience, thought about the product range, sketched out branding ideas. At the beginning, I did on "emotions in details". In my imagination, these were supposed to be things that caused a sincere smile, surprise and admiration. It could be personalized jewelry, stylish notebooks, handmade cosmetic boxes, scented candles and unusual accessories.
